LeBron is an Australian DJ, focussing on disco, funk, soul, and rare grooves from the 70s and 80s. He specializes in making long mixes and streamlining them with effects in music software, then sharing his passion with music lovers all over the world.
The task was to make a logo inspired by 80s kids pop culture, give it a kitsch look and feel, yet bombastic and masculine. The reference was GI Joe and Disco balls.
The logo is being used for live mix-shows, social media, animations, mixtape covers, and in club promotion material.
Dubai Electronic Security CenterIdentity
My Profile PosterIdentity, Product and Webshop
DSCVRD by ViceIdentity and App
LeBronLogo, SoMe and Covers
NightlifeLogos and Flyers
Camels of ArabiaIdentity
BolignetIdentity and UI
Graphic DesignPosters, Cover and Flyers